As a small business owner you are constantly getting pulled in different directions. Whether it’s sales, marketing, client support, or finances you always have something or someone who needs your attention. One of the areas that can consume a significant amount of this attention is Internet marketing.
Internet marketing is what every business needs to do after their web site goes live. It is made up of several areas including, search engine optimization, email marketing, paid advertising, social media, web design and development, and analytics. Each of these areas can be incredibly complex but they are all necessary to certain degree to help you build your business. The problem is that there is so much to do that it can be very overwhelming. Often, people get so overwhelmed that they become paralyzed and never do anything or they go to the other extreme and spend a significant amount of their budget in areas that return few results. This is where Marketing for Mavens can help.
Marketing for Mavens helps small business owner grasp what is going on with their web site. A daily dashboard pages shows visitor trends, popular web pages, the current days’ visitors, and most importantly, how well your online marketing campaigns are performing. With Marketing for Mavens, you can track your Twitter campaign, your blog, and your email campaigns. You will know exactly how many people responded to these campaigns and what assets and pages they viewed on your site. You will instantly know whether the time you spent on your blog or the money you spent on your latest email campaign was worth the effort or expense. This will help you to further focus your time, money, and attention on the tasks that need it most.
In addition to the daily dashboard and marketing campaign tracking, Marketing for Mavens also helps you to create calls-to-action and promotions on your web site which can be targeted to individual visitors. This helps you to easily customize your site to each visitor automatically without having to constantly monitor user activity. And best of all, targeted content is more likely to grab the users attention, leading to more email list subscribers and sales leads.
Finally, we’ve included a report page to show you the progress your site has made over the previous six months. It’s our goal to only provide the site analytics you need to make solid business decisions. The six month report shows visitor history, site conversions, and promotion activity. You will see trends in this activity and be able to make tweaks to your web site improve the user experience.
We’ve built Marketing for Mavens as a tool for small business owners and Internet marketing managers alike to assist them in their daily tasks. We’re here to help you free up your attention so you can focus on your business. Let us help you gain back your time and feel confident that your budget is being spent most effectively. Sign up for the free beta today.
