Posts Tagged ‘web traffic’

Monitor Your Web Site Traffic in Real-Time

Wednesday, August 19th, 2009

Join the Wait List – Beta Starts in September

Web Traffic WatchWe are fast approaching the Web Tracking Watch application launch. Soon you will be able to watch your visitor traffic in real-time in what we like to call a lite-app – a 320px wide application which runs in it’s own window or on your iPhone.

The benefit of a “lite-app” is you can push it to the side of your screen so you can work and watch your site traffic at the same time.

With Web Traffic Watch you will see:

  • Visitors interacting with your site in near real-time (refreshes within 10 seconds)
  • How many pages each visitor has visited
  • What site referred each visitor
  • What the last page was that each visitor visited
  • Level of visitor interest – lead tracking color codes each profile to show “hot” and “cold” leads
  • Total number of visits for the current day
  • Total number of conversions for the current day

Web Traffic Watch will be a limited beta when it launches in September. To get on the wait list, please visit the Web Traffic Watch beta page and sign up today.

Join Wait List

Web Traffic Watch

Friday, August 14th, 2009

We continue to make progress on our new tool for watching visitor traffic on your site. We’re currently working on the user interface and working out some of the bugs.

Next week we’ll be adding a form for people to join the Web Traffic Watch beta. This will be very limited in the beginning due to the load it puts on the servers. If you want to join this beta you will need to be part of the Marketing for Mavens beta. You can sign up for the Marketing for Mavens beta today and be ready to get in on the Web Traffic Watch beta when it starts in a few weeks.

Increase Sales Leads without Increasing Traffic

Monday, November 17th, 2008

Every person who visits your web site is a potential sales lead. Too many companies focus on the hard part which is increasing traffic each month to increase the number of leads they receive. Instead, focus on what you already have. If you have 1000 people visiting your site each day, your site should be focused on turning each one of these visitors in to a lead.

It’s simple math. If you have 1000 visitors per day and your conversion rate is 2%, your site is acquiring 20 leads per day. Now let’s say you focus your efforts on improving your marketing to your 1000 visitors per day by customizing your web site to each visitor’s specific needs. Not only does this improve the overall satisfaction of each of your visitors but it leads to a 4% conversion rate on your site. Now you receive 40 leads per day. Isn’t the much more likely to happen and easier to do then trying to double your daily traffic to receive the same number of leads? In the first instance, you have the control. In the other, you’re relying on outside help (search engines, advertising, etc.).

Next time you try to find new ways to increase your traffic, remember, the number of visitors doesn’t matter as much as how well you treat them when they come in. Focus on what matters most, the visitors who are already interested in what you have to offer.