Internet Marketing Applications for Web Managers
Web Maven
Web Maven is our core web application designed for web managers who want to know how well their web site and campaigns are performing as well as provide a personalized user experience for each visitor.
Features include:
Recommendation System | At the heart of Web Maven is the Marketing for Mavens recommendation system. This system ensures that the right content is distributed to the right person at the right time. |
Online Campaign Management | Track all of your online marketing campaigns in real-time. Know which campaigns are performing well and which need to be retired or changed. |
Visitor Profiles | Everyone person visiting your site has a unique profile. See what campaigns, content, and resources each person is viewing. Lead scoring helps you determine how well your site is generating leads. |
Site Analysis | Dashboard and report pages keep you up-to-date on your site performance for the current date and over the past 6 months. |
ReStream
The Twitter Discovery Engine
See what you’ve been missing. ReStream combines links based on the number of Tweets they’ve received so you can easily see what is happening across lists, tags, topics, and your own Twitter stream. ReStream also recommends content to read based on your interests.
Discovery Engine | The ReStream Discovery Engine helps prevent real-time data overload by making it easy to see what people are talking about across lists, tags, topics, and amongst your friends. |
Recommended Reading | Tell us what tags you’re interested in and we’ll recommend content for you to read. You can also “favorite” people on Twitter to further enhance the recommendations |
Multiple Filtering Options | Filter the content in any number of ways to see what is trending. Select increments of 4, 8, 16, and 24 hours to see what’s most popular throughout the day. |
ReStream started as a side project in our lab. For more detailed information on product updates, check out the Marketing for Mavens lab.
Web Traffic Watch
Web Traffic Watch is our new application designed to run in a small browser window or on your mobile device.
Features Include:
Near Real-Time Visitor Tracking | View how people are interacting with your web site. See which pages they are visiting, what site referred them, total number of pages visited, and lead score. |
Campaign Performance (coming soon) | See which campaigns are driving traffic and converting leads in near real-time. |